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The Mandate

About · Brofessional Edu-tainer · Austin, Texas

Jordan
Bowditch

I'm Jordan Maurice Bowditch, aka J-Bow. Husband, father, founder, fantastic friend, brotherhood extraordinaire, dog-dad, BROfessional Edu-tainer, basket-BALLER and world-class men’s performance coach.

Unapologetic frat boy for life, former National Educator at Bulletproof Nutrition (like the keto coffee), hubby to my wife Alexa aka Queen BAEbeskie, and some other cool-ish stuff that you should definitely be impressed by.

I built The Mandate because most men's events I went to kinda sucked - boring, forced, and unnecessarily serious. They made me choose between going ballz deep and simply having fun with the boyz. The most fun weekend of your life and the most important work of your life can be the same weekend - and they must be in my estimation.

That's the thesis, and I've been delightfully dying on that hill for decades.

  • Depth
  • Enjoyment
  • Both at once
A couple in wedding attire holding hands before an officiant at an outdoor golden-hour ceremony, beneath a geometric wooden arch flanked by pampas-grass and floral arrangements
A life built in relationship

The story

How this
got built

  1. Where it started

    Sigma Chi at San Diego State, then a marketing degree, then six years as a national educator at Bulletproof Nutrition. I've been building men's work for about five years, and I've been in the wider space for two decades.

  2. Why it is built this way

    Most men's retreats are earnest and dull, or they are fun and shallow. My position is that depth and enjoyment are not a trade-off, and that a weekend built as though they are will produce neither.

  3. What rebuilt me

    In the space of a few weeks I lost my dog, learned my son had Down syndrome, and then held my son for the hour he lived. It is the reason I refuse to run a room that helps men skip past grief rather than go into it.

  4. Home

    I'm married to Alexa, with whom I run Sex and Love Co. Biggie James Smalls, the blue-nosed pit bull I got after college, runs through most of the story.

The position

Real deal brotherhood is the one thing that changes everything else.

The life you most want requires the men you don't have yet. This is where you find them.

The Core Four

Fast
Strategic deprivation as a lifestyle, not a trend. It restores metabolic and psychological authority.
Eat
Food as fuel rather than anesthesia. Real nourishment, no added sugar.
HIIT
Twenty minutes a week, minimum. Train the stress response so pressure stops running you.
Compete
One competitive class or sport weekly. Learn to win, lose and recover in front of other men.
Enroll in FRATERNITY